5 Mistakes to Avoid When Sending Your File to a Printer

Making sure your file is print-ready when you send it to the printer will save you time and money. To help you we have compiled a list of the most common print file errors to avoid to make sure your file is ready to go to print. Not Including A Bleed Area One of the most common reasons that a print file is sent back from the printer is because it is lacking enough bleed space. The bleed in a design is the artwork which goes past the document edges. There should be at least 3 millimeters for Read more [...]

How Does Digital Printing Enhance the Buyer's Journey?

It is vital to the success of your business to consider how your customers and potential customers interact with your brand from the first contact to after a transaction is completed. The buyer’s journey, or conversion funnel, is the steps consumers take toward making a purchasing decision and the marketing strategies that target them at each specific stage. As a business owner, it is your job to curate a seamless experience for your buyers. A variety of strategies and tactics can be utilized Read more [...]